Sunday, June 26, 2005

Has this happened to you?

A trip to the store

You are considering purchasing a new television set. You have looked through the ads in the newspaper and see a TV you think you might like - at a price you can afford (It's on sale). So with the sale paper in hand you head to the store.
Upon entering the TV section of the store you are greeted by a smartly dressed salesman in his late 20's. "Hi, I'm Mike, can I be of assistance". Mike is very friendly and asks you a lot of questions. These questions include what your house is like , where the TV will be placed, and what type of programs and movies you like to watch. After all of the questions Mike asks you if you have a unit in mind. You show him the sale paper and point out unit you are interested in. Mike says that is a good basic unit but feels you wouldn't be very happy with it, based on your viewing habbits. Next he says: "May I take a couple of minutes of your time and show you what I think is the best unit for you?" Mike's been so nice you say: "Sure Mike, why not".
Mike then shows you a television that is a real wow! It does everything and ... is more money. Before you can say no Mike pulls out his wallet and shows you a picture of his wife and two children. Then Mike says: "If I sell one more of these TV's by the end of the month (which is today) I will receive a weeks vacation all expences paid to _____ for my entire family." My wife is really keeping her fingers crossed. You know I'm sold on this unit and I know you will be too. What do you say we get this written up and have this television delivered in time for this weeks game?"

You're now sitting at home looking over the receipt and wondering how did this happen!

Two different things happened:

First, it's the old "Bait and Switch". The add got you to the store. Now that you are in the store they switch you to a higher profit unit. Most salesman work on a salary plus comission. What a lot of people don't know is that the comission percentages may vary with different manufactures, as do the profit margins and special rebaits.

Second: The salesman was successful in making his problem become your problem. Mike wanted to win the weeks vacation, which was his problem. But you took the bait. This tatic is used a lot, watch out for it.

Be very cautious about relying on information you get for anyone who will gain from providing the information to you.

Christian Principal: Deception

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